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Recover Margin and Build E-Comm Pricing Credibility
Big events have a way of speeding up the inevitable. You’ve probably seen the impact of the shut-down on both your traditional and online sales.
Ask yourself, 1. What will be the impact on 2020 earnings; and 2. How fast can you increase your earnings?

It may sound odd at first, but pricing is the fastest and surest path to higher profit. Start with the math. What else would match the impact of 1 more point of margin? For most distributors that’s equal to a 25+% increase in EBIT. Think how much you’d have to increase sales to match that. In this webinar, we will discuss:

• Methodology that will allow you to get in the fast lane on margin improvement
• Simplifying maintenance across the board
• Directing the right price to your E-Comm site

Many companies have already invested in state-of-the-art web sites. But if you haven’t figured out what to price and how-to price…you’re probably leaving money on the table and not getting the full value from your investment. We’ll show you how to plug the profit leaks, take control of your pricing, and build online pricing credibility.

Bottom line, we guarantee you get the gain in 4 to 6 weeks. Think of what it would be like to start December with 1 more point of margin.

One last thought…can you get away with increasing margin now? Yes, if you focus on incidental purchases. These are items purchased a couple of times a year with the customer spending a couple of hundred dollars a year. Your customers are busy now catching up. There’s a lot for them to watch and do. This provides the cover you need to gently raise margins on underpriced sales and gain 4 points on 30% of sales.

Sep 15, 2020 02:00 PM in Central Time (US and Canada)

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Webinar is over, you cannot register now. If you have any questions, please contact Webinar host: Paul Parsons.